This is why, yes they are outraged about Prism …

This is why, yes they are outraged about Prism – they have been taught to be outraged because in a neuromarketing sense, it retains their attention quivering at the TV for three minutes through the next series of ads, and they retain more information from those ads and are grateful for their soothing effect, so it makes for greater brand affinity. So as long as Snowdon keeps adrenaline moving as political porn, he will get equal time on CNN, MS-NBC, and FOX News, and as soon as he stops selling stuff, the sleeping giant will roll over and go back to hibernation until next crisis or the Superbowl.

Shava Nerad on the LibTech mailing list

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